hugo-mistergeek/docs/SEO-CHECKLIST.md

# SEO Implementation Checklist - Mistergeek

This checklist tracks the implementation of advanced SEO features for the Mistergeek Hugo site.

## ✅ Completed Features

### 1. Translation & Documentation
- [x] Translated `seo-recommendations-fr.md` to `seo-recommendations-en.md`
- [x] Created comprehensive English SEO documentation

### 2. Performance Optimizations
- [x] Created `layouts/partials/seo/head-performance.html`
- [x] Added DNS prefetch and preconnect for external resources
- [x] Implemented resource hints for fonts and CDNs
- [x] Added performance meta tags

### 3. Advanced Schema.org Structured Data
- [x] Enhanced `layouts/partials/seo/structured-data.html`
- [x] Created `layouts/partials/seo/schema-article.html` - TechArticle schema
- [x] Created `layouts/partials/seo/schema-tutorial.html` - HowTo schema
- [x] Created `layouts/partials/seo/schema-local.html` - Local SEO schema

### 4. Multi-language Support
- [x] Created `layouts/partials/seo/hreflang.html`
- [x] Added French regional variations (fr-fr, fr-be, fr-ca, fr-ch, fr-lu)
- [x] Implemented x-default fallback

### 5. Dynamic Meta Tags
- [x] Created `layouts/partials/seo/meta-dynamic.html`
- [x] Section-specific meta descriptions (tutorials, comparisons, security, wordpress)
- [x] Dynamic keywords based on content type
- [x] Article-specific meta tags

### 6. Local SEO Configuration
- [x] Added French market local SEO
- [x] Google My Business schema
- [x] Educational organization markup
- [x] Contact point and social profiles

### 7. Enhanced Configuration
- [x] Updated `hugo.toml` with advanced SEO settings
- [x] Added image optimization settings
- [x] Configured analytics integration
- [x] Added social media profiles

## 📋 Pre-launch SEO Checklist

### Technical SEO
- [ ] Verify all meta tags are present
- [ ] Test Schema.org markup with Google's Rich Results Test
- [ ] Validate structured data
- [ ] Check page loading speed (Core Web Vitals)
- [ ] Test mobile responsiveness
- [ ] Verify HTTPS implementation
- [ ] Check robots.txt file

### Content SEO
- [ ] Optimize meta descriptions for key pages
- [ ] Ensure unique title tags for all pages
- [ ] Add alt text to all images
- [ ] Create XML sitemap
- [ ] Set up 404 error page
- [ ] Implement canonical URLs

### Analytics & Monitoring
- [ ] Set up Google Analytics 4
- [ ] Configure Google Search Console
- [ ] Set up Bing Webmaster Tools
- [ ] Create Yandex Webmaster account
- [ ] Install SEO monitoring tools

### Social Media
- [ ] Verify Open Graph tags
- [ ] Test Twitter Cards
- [ ] Check social media meta tags
- [ ] Validate social media images

## 📊 Post-launch Monitoring

### Weekly Tasks
- [ ] Check Google Search Console for crawl errors
- [ ] Monitor 404 errors
- [ ] Review search performance metrics
- [ ] Check page loading speeds

### Monthly Tasks
- [ ] Analyze keyword positions
- [ ] Review backlink profile
- [ ] Audit internal linking
- [ ] Update outdated content
- [ ] Check competitor analysis

### Quarterly Tasks
- [ ] Comprehensive SEO audit
- [ ] Update Schema markup
- [ ] Review and update meta descriptions
- [ ] Analyze user engagement metrics
- [ ] Update local SEO information

## 🔧 Configuration Required

### Google Analytics Setup
1. Replace `G-XXXXXXXXXX` in `hugo.toml` with your actual Google Analytics 4 ID
2. Replace `GTM-XXXXXXX` with your Google Tag Manager ID

### Search Console Verification
1. Add your verification codes to `hugo.toml`:
   ```toml
   [params.seo.verification]
     google = "your-google-verification-code"
     bing = "your-bing-verification-code"
   ```

### Social Media URLs
Update the social media URLs in the schema files:
- `layouts/partials/seo/schema-local.html`
- `layouts/partials/seo/schema-article.html`

### Local SEO Information
Update the local business information in:
- `layouts/partials/seo/schema-local.html`
- Business address, phone, email

## 🎯 SEO Monitoring Tools

### Essential Tools
- Google Search Console
- Google Analytics 4
- Google PageSpeed Insights
- Schema Markup Validator
- Mobile-Friendly Test

### Advanced Tools
- Ahrefs or SEMrush
- Screaming Frog SEO Spider
- GTmetrix
- Bing Webmaster Tools
- Yandex Webmaster

### French Market Tools
- Yooda Insight (French SEO tool)
- SEMrush.fr
- Ahrefs France
- Local SEO France directories

## 🚀 Next Steps

1. **Immediate (Week 1)**
   - Set up Google Analytics 4
   - Configure Google Search Console
   - Submit sitemap to search engines
   - Test all Schema markup

2. **Short-term (Month 1)**
   - Monitor search performance
   - Optimize top pages
   - Build initial backlinks
   - Create social media profiles

3. **Long-term (Quarter 1)**
   - Content optimization
   - Link building campaigns
   - Local SEO optimization
   - Competitor analysis

## 📈 Key Performance Indicators (KPIs)

### Traffic Metrics
- Organic search traffic growth
- Click-through rate (CTR)
- Bounce rate
- Average session duration
- Pages per session

### Technical Metrics
- Page loading speed
- Core Web Vitals scores
- Mobile usability score
- Schema markup errors
- Crawl errors

### Business Metrics
- Keyword rankings
- Conversion rate
- Return on investment (ROI)
- Local search visibility
- Brand mentions

## 🛠️ Troubleshooting

### Common Issues
- Schema markup errors: Use Google's Rich Results Test
- Slow loading: Check PageSpeed Insights
- Mobile issues: Use Mobile-Friendly Test
- Indexing problems: Check Search Console coverage report

### Support Resources
- Google SEO Starter Guide (French)
- Schema.org documentation
- Hugo community forums
- French SEO communities

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**Last Updated**: 2024-01-15
**Next Review**: 2024-02-15